Monday, September 23, 2019

Yield Manager AdTheorent

Position Overview:
As a Yield Manager, you will be responsible for the performance optimization of client campaigns, utilizing our technology platform in an RTB environment. A main goal is to develop a deep understanding of human behavior on devices to drive engagement and awareness with brands.
Responsibilities Include:
  • Become a subject matter expert in programmatic advertising
  • Combine data analysis and client feedback to execute and optimize advertising campaigns based on client objectives
  • Develop actionable insights and make recommendations to internal Sales and Account teams which will be communicated externally to clients and agencies
  • Work with Data Science team to gather trends and campaign specific insights to improve performance for campaigns and technology platform
  • Contribute to the development of best practices for Yield team (e.g.; campaign management and performance optimization)
  • Provide and monitor reporting on a frequent basis to ensure optimal delivery and performance of campaigns
Requirements:
  • 1-3 years of experience in online media, search, affiliate, or high-frequency trading
  • Degree in Engineering, Mathematics, Economics, Finance, Physics, Statistics, Computer Science, Business, or four years experience in a quantitative role
  • Fluent in excel with a proven background of creative problem-solving techniques
  • Understanding of SQL and data extraction is a plus, willingness to learn is a must
  • Exceptional and proven skills to solve quantitative puzzles
  • Desire to effectively communicate and collaborate across departments
  • Ability to effectively manage multiple priorities and deadlines with strong attention to detail
  • High level knowledge of ad server technology, user-level data, media attribution, and general digital media tracking/data landscape
  • Working knowledge of campaign management via RTB and exchange environments is a major plus
  • Ability to learn and adapt in dynamic, high-growth environment
  • Experience in six sigma or statistical control processes is a plus
We offer full health coverage, generous PTO, great office culture.
We are an Equal Opportunity Employer.

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