Amazon Senior Online Program Marketing Manager

DESCRIPTION

Amazon Web Services (AWS) provides companies of all sizes with an infrastructure web services platform in the cloud (“cloud computing”). Customers across Asia Pacific (APAC), as well as hundreds of thousands of customers in more than 190 countries are able to use compute power, storage, and many other services – gaining access to a suite of elastic IT infrastructure services as your business demands them.

AWS is seeking an innovative, self-directed Senior Online Programs and Campaign Marketing Manager with proven ability to produce an exceptional user experience in virtual event programming and digital campaign execution

The role and responsibilities include strategy creation and demand generation content for virtual event execution, creation of video, customer emails, media banners and social channel posts. The program manager will collaborate with numerous AWS marketing team globally and work with cross functional teams like solution architect, business development, partners, and 3rd party vendors. He or she will build a virtual program-aligned calendar, define objectives and deliver world class virtual event experience to our customers and prospects.

Responsibilities:
· Create and successfully drive awareness, adoption, and usage of AWS through innovative, scalable and leveragable platform programs - including marquee virtual platform conferences, webinar series, and customer reference programs.
· Define the program strategy, goals and align stakeholders in the different geos.
· Craft and develop compelling messaging and tools focused on customers (solution videos, customer success stories,etc.) for use on the web, at live events and in customer facing programs.
· Collaborate closely with cross functional and regional teams to design and implement programs that positively impacts business growth and enhance AWS reputation.
· Manage and establish best practice processes for all digital and social media presences
· Drive success for digital marketing efforts through SEO, SEM, web analytics, social media monitoring and demand generation programs.


The successful candidate will need to be a motivated self-starter who thrives on working in complex and challenging environments of a rapidly evolving business. He/She needs to be organized and programmatic in his/her approach, comfortable in managing multiple projects, and thrives in a high-pressure and fast paced environment. With a strong desire to roll up his/her sleeves with extensive hands-on experience in managing and promoting online events. Experience in leveraging a variety of digital channels will help ensure success for this position. The candidate must enjoy working with internal and external contacts and should be detail-oriented, results driven, take ownership seriously, and be customer obsessed. The right candidate should demonstrates an unbridled passion for technology and shown entrepreneurial spirit.


BASIC QUALIFICATIONS

· 6 - 12 years of work experience, preferably in marketing, marketing communications and/or digital/high-technology companies/product.
· Demonstrated success in programs and campaign execution, and/or project management.
· A career path that demonstrates increasing levels of responsibility and proven success delivering measurable marketing results, driving marketing programs to ROI metrics.
· Exceptional written/verbal communication and time management skills.
· Quick-learner with the demonstrated ability to prioritize.
· Ability to work independently and autonomously.
· Bachelor’s degree in business, marketing, technology, or relevant field of study.
· Fluency in English.

PREFERRED QUALIFICATIONS

· Experience working in a fast-paced and highly cross-functional organization.
· Proven success managing time and juggling multiple projects in a high growth environment where priorities shift fast.