Associate Manager, Programmatic Operations, CBS Interactive

REF#: 34284

CBS BUSINESS UNIT: CBS Interactive

JOB TYPE: Full-Time Staff

JOB SCHEDULE:

JOB LOCATION: San Francisco, CA

ABOUT US:

CBS Interactive is the premier online content network for information and online operations of CBS Corporation as well as some of the top native digital brands in the entertainment industry. Our brands dive deep into the things people care about across entertainment, technology, news, games, business and sports. With over 1 billion users visiting our properties every quarter, we are a global top 10 web property and one of the largest premium content networks online.

Check us out on [1] The Muse, [2] Instagram and [3] YouTube for an inside look into 'Life At CBSi' through employee testimonials, office photos and company updates.

References

Visible links

• https://www.themuse.com/companies/cbsinteractive
• https://www.instagram.com/cbsinteractive/?hl=en
• https://www.youtube.com/channel/UCAvGapyifCtUlmNTagAl_sQ

DESCRIPTION:

Role Details:

CBS Interactive is looking for an energetic, self-motivated, and detail oriented Associate Partnerships Manager. As part of the Programmatic Revenue team, the Associate Manager will implement, analyze and optimize strategic partnerships to maximize revenue and effectiveness of several CBSi ad initiatives. This person will work closely with Ad Operations, Yield and Finance teams, and select vendors to drive the success of our ad display, video, native and mobile Programmatic Sales and Exchange program.

Your Day-to-Day:

• Manage components of CBSi’s Exchange program utilizing strong analytical and account management skills, operations agility and strict attention to detail
• Implementation and optimization of Exchange partners’ advertising initiatives
• Programmatic deal creation, analysis, and reporting
• Sales order management via use of Operative business management software
• Ad trafficking and optimization of performance-based campaigns in Google Ad Manager/DFP ad server
• Continuously work to improve efficiency and effectiveness of aforementioned programs
• Provide back up support for other Programmatic team initiatives pertaining to the utilization of remnant online ad inventory

QUALIFICATIONS:

What you bring to the team:

You have -

• 1-3+ years of experience in digital ad operations, digital marketing, or planning with a proven track record of developing and implementing display and/or digital marketing programs.
• Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a fast-paced environment
• Effective time management skills - ability to prioritize and meet deadlines
• Expertise using Google GAM/DFP, Salesforce & Operative order systems.
• Advanced MS Excel skills, knowledge of relational databases, SQL or R/Python a plus
• Strong analytical/quantitative skills and the ability to draw insights from large datasets with minimal support
• Ability to thrive in a small, intense, and high growth environment
• Bachelor's degree relevant to this position required.

EEO STATEMENT:

Equal Opportunity Employer Minorities/Women/Veterans/Disabled

Bytedance's Brand Strategist

Brand Strategist
Job Description:

• Support the sales team to come up with strategic sales proposals and secure inventory availability for clients
• Lead strategic planning initiatives including deck writing, budget and channel allocation and audience development
• Collaborate with content partnership and product colleagues to develop, test, execute, and measure ideas for specific brand and agency clients
• Knowledge of digital third-party servers, measurement, content and media verification partners
• Glean insights from data, and use that data to make client recommendations and inform future proposals
• Work with both sales and ad ops teams to timely launch, and assist in campaign optimizations to ensure revenue is maintained and balanced with client goals
• Prepare reports used by sales teams for forecasting, analysis, and budgeting
• Monitor campaign delivery and make adjustments/recommendations accordingly
• Participate in client communication and provide product recommendations with the sales team
• Campaign trouble-shooting when needed


Job Requirements:

• College degree
• 3-5 years’ experience in digital media and marketing at an agency, publisher or brand.
• Superb understanding of Bytedance’s owned-and-operated properties
• Demonstrated ability to manage multiple projects under tight deadlines in a fast-paced environment
• Excellent skills in MS Office (Excel, Word, PowerPoint); Knowledge of media syndicated research, media billing and ad servers.
• Strong understanding of digital marketing, especially the mobile, social landscape in SEA
• Excellent communication skills in person, over email and on the phone
• Self-starter, fast learner who is detail-oriented and has critical thinking
• Ability to work independently and as a team across different departments

BBC Studios Marketing Manager

Job title: Marketing Manager
Organization: BBC Studios
Industry: Broadcast, Media Marketing and Advertising
Job Functions: Marketing
Job Posted on: May 2018

Job description:

Job Introduction
Based in Singapore, the Marketing Manager will be responsible for developing highly effective marketing plans that deliver against our business objectives, as well as our affiliate and content sales client objectives in SEA.

The Marketing manager should be highly collaborative and skilled at bringing people together to leverage the knowledge and creativity from people across the business, helping to develop new ideas and deliver world class marketing initiatives. The role will also be required to monitor and review the marketing initiatives, ensuring learnings are shared and implemented at pace. The role will be most suited to a highly motivated self-starter that is always looking to learn and build on the companies and their own success. They will most likely be a Senior Marketing Executive looking for their next move career move or a recently promoted Marketing Manager.

The role will report to the Head of Marketing.

Key Responsibilities:

• Manage affiliate and content sales marketing across SEA accounts and markets.
• Work with Communications team on developing communications strategies for BBC’s branded services and content across SEA accounts and markets to deliver a fully integrated marcomms plan.
• Responsible for planning and ensuring that all affiliate marketing deliverables are met, with the key objective of increasing product / service performance, business revenue and opportunities.
• Manage and build strong relationships with key affiliates and internal stakeholders.